Hollywood hair stylist, Chaz Dean is highly regarded in the beauty industry and by numerous celebrities. After years of styling celebrity coiffures with special, high-end hair grooming products, Dean has jumped ship and abandoned shampoo. In the process, he has given the no shampoo movement a huge boost. Celebrities, journalists and glitterati are lining up to endorse his new stance.
Right now, you will either have to be up in the wee hours of the morning to catch Dean’s infomercials for his new products – the no soap Wen hair cleanser and conditioner system. It is not a shampoo. It is an herbal formula that you rub into your hair and scalp to clean it. Then after you rinse your hair, you can apply a small amount as a leave in conditioner.
Dean and his celebrity endorsers warn us that the soap and additives in popular shampoos are contributing to nationwide “bad hair days.” In addition, although Dean will not say so, traditional shampoos are also contributing to skin and scalp irritation, along with some premature hair loss and baldness. His product commercials do mention sodium laurel sulfate as one of the hair no-nos that we should avoids at all costs.
Another supporter who provides a testimonial for the infomercial is none other than the star of “How Do I Look?”, Finola Hughes. Of course, as the host of a beauty makeover show, she says, how her hair looks, on camera and off is critical to her career.
She and her personal stylist struggled to keep her hair from being damaged by hot studio lights and the repeated application of shine products. Her hair was unmanageable, as a result. Emmy Kasten, publisher of 944 magazine, also appears in Dean’s infomercial to endorse his “no-poo” approach to hair care.
Currently, consumers can only buy the Chaz Dean Wen hair care system from his website or (if you are an insomniac) by catching the infomercial and calling his toll-free sales line. With celebrities like Emmy and Finola on the team, expect his product to hit the health and beauty stores before the end of this year. On the other hand, maybe the other shampoo manufacturers will “catch the drift” and give consumers better shampoo choices so that ordinary people get a shot at having fewer bad hair days and saving our hair from the ravages of modern shampoos.
Tags: baldness, Chaz Dean, conditioners, Emmy Kasten, Finola Hughes, hair loss, irritation, manufacturers, scalp, shampoos, sodium laurel sulfate, Wen


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